The Riviera Maya still feels like Mexico’s best-kept secret—and Maroma, a Belmond hotel, is the place to reveal it: Ranked in The World’s 50 Best: Discover the best rates

The Riviera Maya is one of the most intoxicating stretches of coastline on earth—a place where the Caribbean Sea glows an improbable turquoise, ancient Mayan temples rise from the jungle like forgotten dreams, and underground rivers carve crystal-clear cenotes that feel like private portals to another world. This where history and hedonism coexist effortlessly. Explore the clifftop ruins of Tulum at sunrise, hike through the jungle to the lesser-visited Cobá pyramids where you can still climb to sweeping views, or drift in a cenote’s cool, mineral-rich waters surrounded by stalactites and darting fish—experiences that feel profoundly restorative.

And to truly savour the Riviera Maya’s magic—to wake to the sound of waves rather than traffic, to return from adventures to a sanctuary that feels like a private hacienda—you need the right hideaway. Maroma, a Belmond Hotel, freshly ranked No.33 in The World’s 50 Best Hotels 2025, is that rare legend reborn: the pioneer luxury beach retreat on this coast, meticulously reimagined by Belmond with Mayan soul and contemporary elegance, tucked between 200 acres of protected jungle and one of the region’s most pristine white-sand shores.

Why Maroma? Because it offers intimacy on a grand scale—just 72 rooms, suites and villas cascading towards the sea, many with private plunge pools and ocean-front terraces where the horizon feels close enough to touch. The redesign honours Mexican craftsmanship: handwoven textiles from Chiapas, pottery from Oaxaca, curved stucco aligned to sacred Mayan geometry—all woven into light-filled spaces that feel serene rather than showy.

The Guerlain spa, the maison’s first in Latin America, elevates wellness with treatments inspired by the sacred Melipona bee (whose hives dot the grounds), honey rituals and an apothecary blending local botanicals.

Dining is a revelation. The region’s culinary scene has matured beautifully: farm-to-table dining showcases Yucatán specialities like cochinita pibil slow-cooked underground, fresh ceviche kissed by lime and habanero, and chocolate rituals echoing Mayan traditions. At Maroma, executive chef Daniel Camacho sources 90% of ingredients from Mexico, turning out inventive dishes at Casa Mayor—hink duck carnitas or fresh seafood with Yucatán twists—while beachside Freddy’s Bar keeps the vibe relaxed with raw-bar delights and live music. Experiences range from tortilla-making classes to private cenote excursions, all curated for independent explorers who want authenticity without effort.

Add world-class diving on the Mesoamerican Barrier Reef (the second-largest on the planet), yoga retreats in the jungle, and evenings sailing under star-drenched skies, and you have a destination that rewards the curious traveller with layers of discovery—all wrapped in that effortless Mexican warmth that makes you feel like an honoured guest rather than a visitor. The Riviera Maya beckons with its timeless blend of adventure, culture and barefoot luxury. And Maroma? It’s the sophisticated yet unpretentious heartbeat where it all comes beautifully together—a place that feels less like an hotel and more like coming home to your own private slice of paradise.

CountryClubuk Members enjoy exclusive rates, complimentary upgrades when available, and those insider touches that transform a holiday into something unforgettable.

Maroma, a Belmond Hotel, Riviera Maya
Carretera Cancún-Tulum, Km 51,
Riviera Maya, CP 77710,
Mexico.
Visit the resort website.